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Marketing, email & funnels

ActiveCampaign

Email and marketing automation.

Best for: SMBs, e-commerce

Group playbook

Global Minds

our education consultancy

How ActiveCampaign fits at Global Minds

Students and parents research for months before they pick a consultant. We were only visible at the moment of enquiry.

  1. ActiveCampaign (email and marketing automation) turns one enquiry into a year of useful emails: deadlines, scholarships, visa steps.
  2. Each country guide on the site captures an email and drops the reader into the right sequence.
  3. When a family books a call, the sequence pauses and the counsellor gets the whole history.

What changed: Families arrive at the first call already informed, and the call is about them rather than about us.

Lesson: Nurture for the length of the real decision, which is often a year.

Group playbook: how this job is set up across the Adnan Feroz Group companies. The method, not measured results.

Where it fits (0 industries)

ActiveCampaign is in our catalogue for smbs, e-commerce, but not in an industry stack yet. Compare it with the other marketing, email & funnels tools before you choose.

Review status
Desk review, November 2026. Not yet hands-on tested.
Pricing
Set by ActiveCampaign and changes often. Check the current plans on their site.
Who you buy from
ActiveCampaign directly. Your account and contract are with them.

Other marketing, email & funnels tools