Core pick
Apollo.io
B2B contact database, sequences, dialer
Best for: B2B sales teams, founders doing outbound
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Sales & prospecting
Nutshell
CRM plus marketing automation.
Best for: Small B2B teams
Group playbook
Adnan Feroz Properties
our Dubai real estate brokerage
How Nutshell fits at Adnan Feroz Properties
Off-plan launches in Dubai reward whoever reaches the right buyers first. Brokers were chasing the same ten contacts.
- Nutshell (cRM plus marketing automation) gives each broker a fresh, deduplicated list for the launch they own.
- Sequences go out in the broker's name, in English and Arabic, with the project brochure attached.
- Anyone who opens twice gets a WhatsApp from a person, not another email.
What changed: Launch week became a routine: list on Monday, first calls on Tuesday, viewings by the weekend.
Lesson: Give every seller their own list. Shared lists breed shared excuses.
Group playbook: how this job is set up across the Adnan Feroz Group companies. The method, not measured results.
Where it fits (0 industries)
Nutshell is in our catalogue for small b2b teams, but not in an industry stack yet. Compare it with the other sales & prospecting tools before you choose.
Other sales & prospecting tools
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